Ad-Mad
I think its about time that i took a dig at something. Three blog posts on, and nothing has yet been ripped apart and shredded into little pieces.Shocking. Well let's get down to business. After all, this is what blogs are meant for. Now, if anyone hasn't noticed yet, creativity has taken a very severe hit when it comes to the subject of advertisements on television in the recent months.Insanity is the new 'name-of-the-game'. To get a clear picture of what i'm trying to convey, let's consider the new Pepsi campaign.Its got arguably some of the biggest current bollywood stars and yet this pathetic attempt at humour is less appealing than a bottle of warm, flat diet pepsi. To add to the pain, it has precious little to do with the product itself, or so it seems. Apparently, when you watch cricket while drinking Pepsi (or vice versa), it becomes "Pepsi TV". The idea is so poorly conveyed that when victims of this ad campaign saw a banner that said "Pe